Prebid Enabled App Monetization
Leverage an Open Bidding environment to connect to a wide range of demand partners and optimize ad inventory in real-time and drive higher CPMs and overall revenue for publishers.
![](https://ombu.digital/wp-content/uploads/2023/03/competition-inventory-300x236.png)
More competition for ad inventory
Prebid’s open-source technology enables publishers to access a larger pool of demand partners, increasing competition and potentially driving up ad prices.
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Better user experience
Open Real-time bidding can help ensure that ads are more relevant and engaging for users, leading to a better overall user experience.
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Greater transparency and control
See and control which demand partners are bidding on your ad inventory; gain transparency and control over your monetization strategy.
![](https://ombu.digital/wp-content/uploads/2023/03/improved-ad-quality-300x236.png)
Improved ad
quality
Filtering out low-quality ads can result in a better user experience and fewer instances of ad fraud.